Royal Roads University

Content Creation and Marketing on WeChat Official Account

Our team helped Royal Roads University establish a WeChat official account to reach more Chinese international students. This involved setting up the account, creating content for the Chinese audience, and managing it regularly. The launch of the WeChat account has increased enrollment of Chinese students and improved visibility in China. Our expertise in cross-cultural communication, social media marketing, and project management contributed to this success and strengthened the relationship between Royal Roads University and the Chinese community.